The Baby Boomer population, Seniors, has reached an all time high at 33%. With lifestyle diseases for amercian adults so prevalent, with obesity at 67%, hypertension at 32%, and arthritis at 23%, improving health is more important than ever.
As people age their quality of life may begin to diminish. This can be slowed and in many cases reversed through proper nutrition and regular exercise. Relieving stress, monitoring health, and preventing disease are areas of much concern for senior citizens. They understand the importance of improving their lifestyle, but in many cases their options are limited. In a 2005 poll by USAToday/ABC aging adults said that losing their health was the top concern (73%). This was above losing the ability to take care of oneself at 70%, losing mental abilities at 69%, and running out of money at 60%.
The risk of injury, inability to properly use exercise equipment, intimidation, muscle soreness, and joint pain commonly associated with resistance exercise are among the top reasons senior citizens cite why they don’t do resistance exercise. Fit Express seeks to change this by using their hydraulic fitness equipment to make a significant advancement towards obesity and health among the rapidly growing Baby Boomer population, as well as those with joint, muscle, and other special conditions.
